(CRICOS Course Code: 094953F)
Entry Requirement
Course Description
This qualification is suitable for those who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.
The purpose of this course is to prepare students to pursue a career within the marketing industry and more specifically to international students to attain an Australian nationally recognised qualification in marketing.
Delivery Location
Melbourne and Hobart Campus
Course Fee
Course fee[onshore]:4500
Course fee[offshore]:6000
Enrolment fee:200
Material fee:300
Pre-training Interview
Language Literacy and Numeracy Test
Units of Competency
To attain BSB42415 – Certificate IV in Marketing and Communication you will need to complete: five (5) core units and seven (7) elective units.
| BSBMKG408 | Conduct Market Research [elective units] |
| BSBLDR402 | Lead Effective Workplace Relationships [elective units] |
| BSBMKG401 | Profile The Market [elective units] |
| BSBCUS401 | Coordinate Implementation of Customer Service Strategies [elective units] |
| BSBMKG413 | Promote Products and Services [elective units] |
| BSBMGT407 | Apply Digital Solutions to Work Processes [core units] |
| BSBCMM401 | Make a Presentation [core units] |
| BSBMKG418 | Develop and Apply Knowledge of Marketing Communication Industry[core units] |
| BSBMKG417 | Apply Marketing Communication Across a Convergent Industry [core units] |
| BSBCRT401 | Articulate, Present and Debate Ideas [core units] |
| BSBRES411 | Analyse and Present Research Information [elective units] |
| BSBWRT401 | Write Complex Documents [elective units] |
Mode of Delivery
- Course duration: 39 weeks. [Including Term Break]
- Face-to-face 20 hours per week with 600 contact hours in total.
Learning Material
Wall Street College will provide all learning material required to undertake this course successfully. A material fee, as listed, will be charged by Wall Street College to facilitate this. For each unit of competency; learners will be provided with a learner guide, PowerPoint presentations and assessments. Additional reading material (supplementary textbooks) will be available to borrow from the WSC library.
Assessment Method
BSB42415 – Certificate IV in Marketing and Communication Assessment Method
The qualification provides learners with the skills and knowledge to undertake roles such as:
- Marketing officer
- Market research assistant
- Marketing coordinator
- Public relations office
Possible study pathways:
- Diploma of Marketing and Communication
RPL/CT process